![]() ![]() Pictures' Green Lantern.īuilding off the momentum of 2011, Brisk leveraged the force of the 3-D theatrical release of Star Wars: Episode I The Phantom Menace to kick off 2012 and debut a :30-second stop-motion animated TV spot that features a never-before-seen epic battle between the iconic Star Wars characters Darth Maul and Yoda. In 2011, Brisk went big with a stop-motion animated Super Bowl ad featuring a Detroit-based rap superstar, which was recently named one of the "The 20 Most-Shared Super Bowl Spots of All Time" by ADWEEK, and partnerships with Instagram, Tongal and Warner Bros. ![]() "These core values have driven innovative marketing programs that have allowed us to share inventive content with our growing community."īrisk, known for its bold flavors and its "That's Brisk, Baby" tagline, began reinvigorating iced tea drinkers in 2010 with colorful emerging artist-designed cans, partnerships with Foursquare and Stickybits and the revitalization of its next-generation stop-motion animation via cheeky web films staring a few noteworthy characters. "Creativity and authenticity are central to all that we do at Brisk," says Mary Barnard, Vice President, Pepsi Lipton Tea Partnership. This brings PepsiCo's portfolio of billion-dollar food and beverage brands to 22. Now "That's Brisk, Baby!™"īrisk Iced Tea, which is part of the Pepsi Lipton Tea Partnership, joins fellow beverage brands Diet Mountain Dew® and Starbucks, which also passed the $1 billion mark in 2011. 30, 2012 /PRNewswire/ - PepsiCo (NYSE: PEP) today announced that Brisk Iced Tea has seized the timing of the surging ready-to-drink iced tea category to double its volume in just two years and reach more than $1 billion in annual retail sales in 2011. What are other Brisk Iced Tea flavors?īrisk Dragon Paradise joins a long list of Brisk Iced Tea flavors that include lemon, raspberry, sweet tea, peach green tea, green tea with mango dragonfruit, diet tea with lemon, fusion iced tea with lemonade, honey and ginseng iced tea, fusion white tea with pink lemonade, strawberry melon, fruit punch, lemonade, and diet lemonade, among many others.PURCHASE, N.Y., Jan. ![]() “Along with our long-standing partners at Taco Bell, we can’t wait to introduce fans across the country to Brisk Dragon Paradise and look forward to their thoughts on this new sparkling tea,” added Alex Chiavegatti, Senior Director, PepsiCo Global Foodservice, in the press release. “We’re excited to see them try Brisk Dragon Paradise whenever and wherever they might be craving a cool, refreshing beverage.” “At Brisk, we’re dedicated to celebrating creative individuality and inspiring our passionate, enthusiastic fans with new innovations,” said Katrina McDonald, Senior Director, Pepsi Lipton Joint Venture Brands, in a press release. The Brisk brand is co-managed by PepsiCo and Unilever, which owns the British tea brand, Lipton. The reward is valid once per Friday, per registered user. #Brisk flavors free#To celebrate its arrival on the fast-food chain’s menu, Taco Bell Rewards members can get their hands on a free medium Brisk Dragon Paradise with a $1 purchase at participating Taco Bell restaurants every Friday through June 17th. The perfect beverage to kick off the warmer months, Brisk Dragon Paradise has already started rolling out at Taco Bell locations across the country. Where is Brisk Dragon Paradise available? Officially announced last week, the new drink is the brand’s first-ever sparkling tea that combines mouth-watering tropical fruit flavor with plenty of fizz for the ultimate taste adventure.īrisk Dragon Paradise strikes the perfect balance of tropical dragon fruit, raspberry, and blackberry flavors with a hibiscus tea base, creating a refreshing fizzy sensation that will excite tastebuds and leave fans wanting more. What is Brisk Iced Tea’s new flavor?īrisk Iced Tea’s latest flavor is called Brisk Dragon Paradise Sparkling Iced Tea. Brisk Iced Tea has a new flavor and the beverage brand has teamed up with its long-standing partner Taco Bell to launch the purple-colored drink. ![]()
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